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OTT penetration stands at 27%, Hotstar is the preferred choice for majority of the OTT viewers – according to Axis My India, CSI Survey

OTT penetration stands at 27%, Hotstar preferred by majority of viewers- Axis My India, CSI Survey

Axis My India, a leading consumer data intelligence company, released its latest findings of the India Consumer Sentiment Index (CSI), a monthly analysis of consumer...

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Hyderabad FC launches ‘Future Is Us’ on Hotstar

Future is us, a docu-series capturing Hyderabad’ FCs journey during the 7th edition of the Indian Super League is now available on Hotstar. The eight-part video series...

Hotstar's Criminal Justice: Behind Closed Doors drops its trailer

Hotstar’s Criminal Justice: Behind Closed Doors drops its trailer

After the huge success of the first season of Criminal Justice, the second season is on the way. Produced by Applause Entertainment in association with BBC Studios, the...

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Hotstar Specials launches Season 2 of fan-favorite crime thriller- Hostages

SP Prithvi Singh is back – only this time the hunter has become the hunted. After a ground-breaking Season 1 that left audiences on the hook, Hotstar Specials is set...

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Alexx O’Nell learns Sanskrit for Hotstar Special ‘Aarya’

Asking him about his new series ‘Aarya’, and the importance of the Bhagavad Gita featured therein, is enough to get American Actor & Musician Alexx...

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Hotstar Specials launches its latest series Aarya starring Sushmita Sen

Hotstar Specials in conjunction with RMF (Ram Madhvani Films) is set to launch Aarya – a story where organised crime is the daily family business and betrayal runs...

The Social Street rolled out the mammoth OOH campaign in Uttar Pradesh

Hotstar and The Social Street rolled out OOH campaign in Uttar Pradesh

Hotstar unveiled a unique out-of-home initiative through a massive billboard spanning 10,000 sq. ft in Uttar Pradesh, to highlight the variety and scale of content...

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Hotstar brings entertainment for free in Hindi-speaking markets

Hotstar has launched an exciting 360-degree marketing campaign, “Hotstar ka vaada, free entertainment sabse zyada”, reaching out to millions of viewers in...

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Hotstar set to hit the ball out of the park with ICC World Cup 2019

Hotstar announces the airing of the highly anticipated ICC World Cup 2019. Kicking off on 30th May 2019 in England, this season will follow the round-robin format which...

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Social Kinnect wins the social media mandate for Hotstar Subscriptions business

Hotstar has awarded the social media mandate for their subscription-based services – Hotstar Premium & Hotstar VIP and their original content label, Hotstar...