Tag: fragrance, HRX, Lifestyle Universe, Premium Fragrance
HRX Expands Its Lifestyle Universe with Launch of Premium Fragrance Range
MediaInfolineJun 04, 2026
Strengthening its position as one of India’s leading homegrown fitness brands, and as part of the Gym Locker Room Strategy – HRX has announced the launch of its...
Frido Joins Hands with HRX to Champion the Barefoot Movement in India
MediaInfolineNov 18, 2025
Frido, India’s leading D2C ergonomic brand, is proud to announce a landmark partnership with HRX, India’s first homegrown activewear brand, jointly owned by Hrithik...
HRX And Country Delight Launch ‘Mission Protein’ To Tackle Widespread Protein Deficiency In India
MI NewsdeskOct 30, 2025
TLDR: HRX and Country Delight have partnered to launch “Mission Protein,” a nationwide initiative offering high-protein dairy products to combat widespread...
Hrithik Roshan’s HRX And Escape Plan Unveils Travel Gear For The Everyday Action Hero
MI NewsdeskAug 13, 2025
TLDR: Hrithik Roshan’s fitness brand HRX has partnered with tech-enabled travel platform Escape Plan to launch a co-branded line of premium travel gear, including...
HRX Onboards Triptii Dimri as Its Female Brand Ambassador With a New Campaign
MI NewsdeskJul 21, 2025
TLDR: HRX, the fitness and active lifestyle brand, has appointed Bollywood actor Triptii Dimri as its new female brand ambassador alongside Hrithik Roshan. They launched...
HRX Expands Fitness Offerings with Launch of Oat Milk Protein Shakes
MediaInfolineJun 13, 2025
HRX, fitness and lifestyle brand, has entered the nutrition space with the launch of its new plant-based Oat Milk Protein Shakes. HRX’s first product in the range, is...
HRX Unveils’ Carbonics’ – A High-Performance Running Shoe for Everyday Runners
MediaInfolineApr 07, 2025
HRX, India’s leading homegrown fitness brand co-owned by Hrithik Roshan and Exceed Entertainment, is excited to announce the launch of HRX Carbonics. This...
HRX Announces Ajay Singh’s Elevation to Business Head
MediaInfolineAug 02, 2024
HRX, India’s first homegrown fitness brand founded by Hrithik Roshan and Exceed Entertainment, is pleased to announce the elevation of Ajay Singh to the position of...
HRX with HOWL Digital for its UGC brand film starring everyday athletes
Madhushree ChakrabartyNov 18, 2020
HRX is all set to create its first UGC brand film with the help of HOWL Digital, starring ‘everyday athletes’ to build one of India’s fastest growing...
HRX by Hrithik Roshan Launches Sports Performance Innerwear for Men
MediaInfolineJun 06, 2019
HRX co-owned by Bollywood heartthrob Hrithik Roshan and Myntra, announces the launch of its ‘sports performance innerwear’ collection. The new range includes active...

























