Tag: brand loyalty, consumer feedback, customer service, Direct Engagement, Hyphen, Marketing Initiative, mCaffeine, Pep Brands, personalization, skincare, Vaishali Gupta
When Your Skincare Founder Literally Shows Up at Your Doorstep
TLDR: PEP Brands’ Co-founder Vaishali Gupta personally customized and delivered skincare products for mCaffeine and Hyphen to customers, engaging directly to...
PEP Brands Appoints Shashwat Jain As The Chief Commercial Officer
TLDR: Pep Brands has appointed Shashwat Jain as its Chief Commercial Officer, responsible for driving P&L performance and cost optimization for brands like...
Hyphen Crosses ₹400 Cr In Just 2 Years
TLDR: Hyphen, the operator-led and celebrity-anchored skincare brand co-founded by Kriti Sanon, has achieved a remarkable ₹400 crore gross annual recurring revenue...
Another Innovative Launch By HYPHEN – Ice Dunk Cooling Face Mask
HYPHEN, an innovative skincare brand known for combining the power of nature and science, has made its debut in the face masks category with a summer essential –...
HYPHEN x Mango Bite: A Brand Collab Done Right!
HYPHEN, an innovating skincare brand known for combining the power of nature and science, has expanded its most viral Lipscreen range with a new, higher SPF and...
HYPHEN Launches Brightening Serum Pads
HYPHEN, an innovative skincare brand known for blending nature and science, has unveiled its latest breakthrough innovation—44% Rice Water Brightening Serum...
Kriti Sanon’s HYPHEN unveils latest concern-specific Brightening and Pigmentation Essentials
HYPHEN, founded by Celebrity Entrepreneur Kriti Sanon and industry leader PEP Technologies, is a concern-solution brand that offers high-performance skincare ranges for...
Kriti Sanon’s HYPHEN takes social media by storm: Its SPF Lip Balm goes viral
The recently launched young skincare brand by PEP Technologies and Celebrity Entrepreneur Kriti Sanon’s HYPHEN has witnessed unprecedented success with its latest...
HYPHEN’s sundowner with Co-Founder and CCO Kriti Sanon was a stunning affair
Celeb-preneur, Kriti Sanon, Co-Founder and Chief Customer Officer of the new-aged skincare brand HYPHEN, which is making waves in the skincare industry, hosted a...
Kriti Sanon’s HYPHEN unveils Ultra Light Water Sunscreen
HYPHEN, founded by PEP Technologies and celebrity entrepreneur Kriti Sanon, has now released the Ultra Light Water Sunscreen SPF 50 PA++++. This newly launched...
