Tag: Aditya Birla Group, Amitabh Bachchan, Brand Sponsorships, digital engagement, HPCL, Kaun Banega Crorepati, KBC Play Along, KBC Season 17, marketing initiatives, Maruti, Pidilite Industries, Quiz Show, Sony Entertainment Television, SONY LIV, Television Show, UltraTech Cement
Marquee Brands Reaffirm Trust In KBC And Sony LIV As Season 17 Launches
MI NewsdeskAug 29, 2025
TLDR: Kaun Banega Crorepati (KBC) Season 17 has launched on Sony Entertainment Television and Sony LIV, hosted by Amitabh Bachchan. The show sees strong support from...
Kotak Life Partners With Kaun Banega Crorepati to Mark 25 Years of Excellence
MI NewsdeskAug 22, 2025
TLDR: Kotak Life has partnered with Kaun Banega Crorepati (KBC) as the exclusive life insurance partner on Sony LIV, sponsoring the “Audience Poll” lifeline....
BHIM Payments App Collaborates With Sony Entertainment Television to Launch an Exclusive ‘Golden Week’ in Kaun Banega Crorepati
MI NewsdeskAug 18, 2025
TLDR: BHIM Payments App has partnered with Sony Entertainment Television to launch an exclusive ‘Golden Week’ on Kaun Banega Crorepati (KBC), offering BHIM...
India Becomes Akadmand – Wears Akad with Pride
MI NewsdeskAug 12, 2025
TLDR: Kaun Banega Crorepati (KBC) Season 17 is set to premiere on August 11 on Sony Entertainment Television and SonyLIV, featuring a new theme ‘Jahaan Akal Hai,...
Kaun Banega Crorepati’s 25th Year Secures 26 Sponsors
MI NewsdeskAug 11, 2025
TLDR: Kaun Banega Crorepati (KBC) Season 17 has secured 26 sponsors, including major brands like Maruti Suzuki, Aditya Birla Group, SBI, and RBI, reaffirming its strong...
‘Jahaan Akal Hai, Wahaan Akad Hai’: Kaun Banega Crorepati Season 17 Champions The Dreams Of Commoners And Their ‘Can Do’ Attitude
MI NewsdeskJul 17, 2025
TLDR: Sony Entertainment Television has launched the new campaign for Kaun Banega Crorepati (KBC) Season 17, titled ‘Jahaan Akal Hai, Wahaan Akad Hai’. Directed by...
PNB Inks Partnership With Sony Entertainment Television As The ‘Official Banking Partner’ For Kaun Banega Crorepati – Gyan Ka Rajat Mahotsav
MediaInfolineJan 22, 2025
Punjab National Bank (PNB), nation’s leading public sector bank, has announced its collaboration with Sony Entertainment Television for its iconic quiz show, Kaun...
Season 16 of Kaun Banega Crorepati on Sony LIV Attracts Premier Brand Partnerships
MediaInfolineSep 04, 2024
Kaun Banega Crorepati (KBC) continues to captivate audiences across India with its unique blend of knowledge, entertainment, and life-changing opportunities. As Season...
KBC Play Along returns on Sony LIV with Kaun Banega Crorepati Season 15
MediaInfolineAug 16, 2023
India’s prestigious knowledge-based show, Kaun Banega Crorepati, is set to make a spectacular comeback with its 15th season on Sony LIV. With a legacy spanning...
‘Video Call a Friend’? Kaun Banega Crorepati dials Xiaomi India
MediaInfolineAug 16, 2023
Xiaomi India, the country’s most trusted Smartphone X AIoT brand has joined hands with one of India’s most iconic television shows – Kaun Banega Crorepati,...


























