Tag: Ad Performance, AnyMind Group, consumer behavior, Digital Marketing, E-commerce, India Digital Landscape 2025, Influencer Marketing, Market Research, Mobile marketing
AnyMind Group Launches India Digital Landscape 2025 Report
TLDR: AnyMind Group has launched its ‘India Digital Landscape 2025’ report, offering deep insights into India’s evolving digital consumer behavior and...
Gen Z Rattled By Macro Uncertainties Ipsos Market Essentials August 2025
TLDR: An Ipsos Market Essentials report reveals that Gen Z is significantly more anxious about macro uncertainties like natural disasters, climate change, political...
Z’ & Third Eye Integrated Services Decode The Gen-Z Paradox In Award-Winning Study
TLDR: Zee Entertainment Enterprises Ltd. and Third Eye Integrated Services conducted an award-winning study, ‘Streaming the Paradox – Gen-Z and the...
More Than 50% Indians Prefer Homegrown Brands Unveils Rukam Capital’s Research Report
TLDR: A Rukam Capital report reveals over 50% of Indian consumers prefer homegrown brands, driven by authenticity, sustainability, and community. The study highlights...
Ipsos Launches PRS IN VIVO’s State-of-the-Art Pack Testing Solutions in India
TLDR: Ipsos has launched PRS IN VIVO’s globally recognized, behavioral science-led pack testing solutions in India, following its acquisition of the BVA family. This...
Ipsos Appoints Suresh Ramalingam as New CEO for India
TLDR: Ipsos has appointed Suresh Ramalingam as the new CEO for its India operations, succeeding Amit Adarkar. Ipsos, one of the world’s largest market research firms,...
Return To Organic Growth In The Second Quarter
TLDR: Ipsos announced its H1 2025 results, reporting €1,155.0 million in revenue and a return to organic growth in Q2. The company confirmed its 2025 objectives,...
Makhana in the Spotlight: Nearly 3 in 5 Indians Choose it as Their Go-To Healthy Snack
TLDR: Farmley’s 2025 Healthy Snacking Report reveals a significant shift in Indian consumer preferences towards healthy, functional, and clean-label snacks, with...
Marthesh Nagendra Promoted to Director of Sales, NETGEAR India, MENA and SAARC
Marthesh Nagendra has been promoted to Sales Director for India, MENA, and SAARC at NETGEAR, recognizing his exceptional leadership and contributions to the...
Entropik’s Sherlock-Inspired Campaign Goes Beyond Traditional Market Research
Entropik, a leading AI-powered Integrated Market Research company, today announced the launch of its first-ever brand awareness campaign, ‘The Master of...
