Tag: brand building, consumer engagement, D2C, digital transformation, entertainment industry, FMCG, Industry leaders, Jewellery, Marketing strategy, Media convergence, Omni channel marketing, Panel discussion, traditional media
Industry Titans Declare ‘Traditional Media’ an Obsolete Term, Urge Focus on Omni-Channel Consumer Engagement
TLDR: Industry leaders from Zee Entertainment, Ching’s Secret, Jyothy Labs, and Waman Hari Pethe Jewellers declared ‘traditional media’ an obsolete...
Times Prime rolls out ‘Mighty Membership’; India’s first AI-driven Omni channel marketing campaign
Times Prime, India’s most preferred lifestyle app, announced the launch of its first-ever AI-generated omni-channel campaign for its new tagline, “Mighty...
