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Orient EyeLuv series LED Lights

Orient Electric launches EyeLuv LED lights

Orient Electric Limited has expanded its LED lighting portfolio with new “EyeLuv series LED Lights” range which has Flicker-Control technology which reduces the...

Orient Electric rolls out new TV ad with MS Dhoni

Orient Electric rolls out new TV ad with MS Dhoni

Orient Electric has launched a new TVC campaign featuring long-standing brand ambassador MS Dhoni to introduce its new range of IoT-enabled air coolers. The TV ad...

Orient Electric Superbrand 2019

Orient Electric gets ‘Superbrand 2019’ status for fans and air coolers

Orient Electric Limited has been conferred with the prestigious ‘Superbrand 2019’ status for fans and air coolers by leading independent brand arbiter Superbrands...

Orient Electric WindPro

Orient Electric launches India’s first 5-blade portable fans with CTX technology

Orient Electric Limited has rolled out its 5-blade Wind-Pro series of portable fans featuring the revolutionary CTX (concentric winding) technology which ensures silent...

Mr. Atul Jain, Head and VP, Fans Division, Orient Electric

Orient Electric launches Aeroslim

Orient Electric Limited announced the national launch of its new Aeroslim premium ceiling fan which is the India’s first and world’s slimmest smart fan. Speaking on...

Orient Electric new range of ‘lifestyle portable fans

Orient Electric ups its premium game with new range of ‘lifestyle portable fans’

Orient Electric Limited launched a new range of lifestyle portable fans featuring distinctive designs. With changing climatic conditions and prolonged summers,...

De’Longhi Group partners with Orient Electric

De’Longhi Group forms strategic partnership with Orient Electric in India

De’Longhi Group announced a strategic partnership with Orient Electric Limited, part of the diversified USD 1.8 billion CK Birla Group, to bring its international...

MS Dhoni, brand Ambassador of Orient Electric

MS Dhoni urges people to switch to BEE 5-Star rated LED bulbs in Orient’s latest ad

Orient Electric has launched an integrated advertising campaign featuring MS Dhoni to promote its BEE 5-star rated LED bulbs. The company has launched India’s first...

Orient Electric LED bulbs

Orient Electric becomes India’s first brand to get BEE 5-star rating for its LED bulbs

Orient Electric Limited, part of the diversified USD 1.8 billion CK Birla Group, has become the first Indian lighting brand to have been awarded 5-Star rating for its 9W...

Orient Electric Golden Peacock Occupational Health Safety Award 2018

Orient Electric bags the prestigious Golden Peacock Occupational Health & Safety Award 2018

Orient Electric Limited has been conferred with the globally acclaimed Golden Peacock Occupational Health & Safety Award (GPOHSA) for the year 2018 for its...