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Ariel India Invites Content Creators To Come Together In Making Imagery More Equal

Ariel India Invites Content Creators To Come Together In Making Imagery More Equal

Ariel, the detergent brand from the house of P&G, has put out an open letter to advertisers, media partners and content creators to deliberately focus on the way...

When We See Equal, We #ShareTheLoad

When We See Equal, We #ShareTheLoad

Over the last seven years, Ariel India has continuously sparked relevant conversations around the unequal division of domestic chores in households, urging more men to...

Ariel Sons-Share-The-Load

Ariel reignites conversations on household inequality with a new campaign – Sons #ShareTheLoad

Ariel has been unearthing the reality of inequality within households since 2015 with their award-winning movement #ShareTheLoad. The movement was started in India to...

Ariel ShareTheLoad

Ariel reignites conversations on household inequality with a new campaign – Sons #ShareTheLoad

Ariel has been unearthing the reality of inequality within households since 2015 with their award-winning movement #ShareTheLoad. The movement was started in India to...