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OMD India logo representing their partnership with SUGAR Cosmetics.

OMD India Wins Media Mandate for SUGAR Cosmetics

  OMD India has been chosen as the media agency for SUGAR Cosmetics, with a focus on driving the brand’s growth and global expansion.   Our Analysis and...

FilterCopy's New Series 'Arranged Patch Up', In Partnership with SUGAR Cosmetics and Naturals Is All About Love, Exes And Roka

FilterCopy’s New Series ‘Arranged Patch Up’, In Partnership with SUGAR Cosmetics and Naturals Is All About Love, Exes And Roka

FilterCopy, India’s leading short form channel, has rolled out a new romantic-comedy series Arranged Patch Up – a story of two exes who get pulled back into...

Dice Media declares new show ‘Unbachelored’, co-powered by SUGAR Cosmetics and Sterling Reserve

Dice Media declares new show ‘Unbachelored’, co-powered by SUGAR Cosmetics and Sterling Reserve

Dice Media, the long-form premium content studio by Pocket Aces, ushers the new year with a promise to deliver back to back captivating shows and  the first property of...

Nirav-Jagad,-CPO,-SUGAR-Cosmetics

SUGAR Cosmetics onboards former Nykaa CHRO Nirav Jagad as new Chief People Officer

SUGAR Cosmetics – one of the fastest-growing premium beauty brands in India, appoints Nirav Jagad as Chief People Officer (CPO) to oversee all aspects of...

SUGAR Cosmetics appoints Amit Aggarwal as new Chief Financial Officer

SUGAR Cosmetics appoints former Marico Head of Finance, Amit Aggarwal as new Chief Financial Officer

SUGAR Cosmetics – one of the fastest-growing premium beauty brands in India has roped in Amit Aggarwal as its Chief Financial Officer (CFO) to oversee the...

EC Studios creates advertising films #ShukarHaiSUGARHai for SUGAR Cosmetics

EC Studios creates advertising films #ShukarHaiSUGARHai for SUGAR Cosmetics

EC Studios, (Content Studio arm of Experience Commerce) a powerhouse for creatives, production, and new-age content, announced today that it has created ad films...

SUGAR Cosmetics becomes India’s most-followed consumer brand on Instagram

SUGAR Cosmetics becomes India’s most-followed consumer brand on Instagram

Cult-favourite premium beauty brand SUGAR Cosmetics has now become the most followed consumer brand on Instagram in India. Instagram page handle & link Established...

SUGAR Cosmetics starts #ShukarHainSUGARHain campaign featuring Ranveer Singh and Tamannaah Bhatia

SUGAR Cosmetics starts #ShukarHainSUGARHain campaign featuring Ranveer Singh and Tamannaah Bhatia

SUGAR Cosmetics, one of India’s leading omnichannel beauty companies and a cult favorite amongst Gen Z and Millennial consumers, today, launched...

Carat India wins media mandate for SUGAR Cosmetics

SUGAR Cosmetics awards its media mandate to Carat India

Carat, the media agency from the house of dentsu India, has won the media mandate for SUGAR Cosmetics, one of India’s fastest-growing beauty brands. The account...

SUGAR Cosmetics Ace Of Face Foundation Stick

SUGAR Cosmetics unveils their digital campaign #MySkinMyChoice

SUGAR Cosmetics has launched their digital video commercial, around the time of Women’s Day, highlighting the essence of the brand which is to be comfortable in your...