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This festive season, India says Yes to Connected TV: India CTV 2.0 Report by mediasmart

mediasmart, an Affle company, today launched the second edition of its India CTV Report 2022 titled ‘India Says Yes to Connected TV!’. The report highlights consumer...

&TV introduces a heartwarming story on motherhood with ‘Doosri Maa’

&TV introduces a heartwarming story on motherhood with ‘Doosri Maa’

A mother and child’s bond is believed to be eternal, selfless, and based on unconditional love. While there are no limits to a mother’s love and affection, it can...

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ZEE Entertainment and Disney Star sign strategic licensing agreement for exclusive TV rights of ICC men’s events

ZEE Entertainment Enterprises Ltd. (ZEE) and Disney Star, today announced that they have entered into a strategic licensing agreement by way of which Disney Star will...

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&TV to present a family drama ‘Doosri Maa’

A mother and child’s bond is believed to be eternal, selfless, strong and based on unconditional love. While there are no bounds to motherly love and affection, it can...

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TV continues to usher in new brands! BARC THINK Report – November 2021

Television Ad Volumes continue to showcase steady growth with 156 mn seconds in November, 3% higher than November 2020 and 31% higher than November 2019, reports ‘BARC...

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BARC India : Ad Volumes on TV Spurt to Highest Levels in 2021 as Festive Season Kicks off

Ad Volumes on Television continue to post a healthy growth, with the July-Sept quarter registering 461 million seconds of advertising – which is the highest this year...

Badho Bahu features Rytasha Rathore and Prince Narula

&TV presents two superhit shows Badho Bahu & Guddan Tumse Na Ho Payega

Lighthearted dramas have always been the audience’s favourite due to their entertaining characters and refreshing stories. &TV has always been a frontrunner in...

Baal Shiv is premiering on August 31, at 8:00 pm, every Monday to Friday

&TV presents an untold story of Mahadev’s Baal Roop

For the first time on Indian television, an untold and unheard story on Mahadev’s Baal Roop is going to be presented by &TV. It is bringing its new...

OptimiZEE, The Social Content Hub At ZEE, Forays Into Gamified Social Solutions With A First-Of-Its-Kind Front Runner Game

OptimiZEE rolls out an endless front runner game on web ‘Happu Ki Nikali Savaari’

Over the last year, online gaming has witnessed exponential growth across M&E. Various industry reports have cited it as a natural winner with the next generation of...

&TV presents ‘Aur Bhai Kya Chal Raha Hai?’

&TV presents a fresh offering ‘Aur Bhai Kya Chal Raha Hai?’

&TV has constantly presented light-hearted content to its viewers and has received repeated success from be it the garelu comedy of Happu Ki Ultan Paltan or be it...