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Spykar’s ‘It’s In Our Genes’ Podcast Brings Together Two Founders from Different Daurs Bound by the Same Passion

TLDR: Spykar’s “It’s In Our Genes” podcast features co-founders Sanjay Vakharia (Spykar) and Vedang Patel (The Souled Store) discussing...

ITV Digital Launches Blink: A Hub for Gen Z Entertainment, Sports, and Lifestyle

TLDR: ITV Digital has launched Blink, a new dynamic digital platform specifically designed for Gen Z, offering a blend of entertainment, sports, and lifestyle content...

Spykar’s Palladium Store Turns Into Party Hub For ‘Daur Apna Hai’ Nite

TLDR: Spykar transformed its Palladium store into a vibrant party hub for its ‘Daur Apna Hai’ campaign, featuring a live performance by rapper Wicked Sunny,...

PKL Team Haryana Steelers Turn Pop Culture Icons With PUMA India

TLDR: The Pro Kabaddi League team Haryana Steelers has partnered with PUMA India to launch a campaign that reimagines kabaddi players as pop culture icons, blending the...

Azorte’s New Campaign Challenges Gen Z’s Biggest Fear

TLDR: AZORTE has launched a new campaign, “You’re Not Mid, You’re Just in the Middle of your story,” featuring Khushi Kapoor and Vedang Raina. The...

BoAt Ropes In Hip-Hop Rap Icon KR$NA As Its Newest Brand Ambassador

TLDR: Audio wearables brand boAt has announced a partnership with acclaimed hip-hop rap artist KR$NA, appointing him as its newest brand ambassador to connect with...

KKCL’s Killer Kicks Off Asia Cup 2025 Association With ‘I Wear India’ Pride Campaign

TLDR: Killer, a denim brand from KKCL, has launched its ‘I Wear India, I Wear Killer’ campaign, featuring brand ambassador Meezan Jaffery, to celebrate...

PUMA associates with Indian popstar Harrdy Sandhu to Strengthen Youth Culture

PUMA associates with Indian popstar Harrdy Sandhu to Strengthen Youth Culture

Sports brand PUMA India has entered a partnership with popular Indian singer Harrdy Sandhu. The new association with the popstar, fashion & fitness icon, actor,...