ZEE to onboard 500+ tech aficionados at its digital hub in Bengaluru

ZEE's innovation center in Bengaluru has onboarded 120+ experts

Leading media & entertainment powerhouse, ZEE Entertainment Enterprises Ltd. (ZEE) is expanding its digital footprint by setting up a cutting-edge technology hub in Bengaluru to drive innovation and exponential growth for its integrated platforms. The innovation center in Bengaluru will onboard 500+ experts having strong expertise in technology, the field of design, data & cybersecurity, taking strategic steps in the digital transformation journey of ZEE 4.0. The Company has already onboarded 120+ experts to drive the change and enhance its overall tech prowess.

The innovation center in Bengaluru will help build a strong cohort of talent, design, data, and tech to cater to the new-age consumer seamlessly across connected devices. The center has been built on a futuristic tech stack enabling engineers & data scientists to unlock innovative technology-led solutions.

Speaking on this development, Nitin Mittal, President – Technology & Data, ZEE, said, “In order to build an awesome user experience across platforms, it is imperative to build design thinking, enhance tech capabilities to serve the ever-evolving needs of the consumer and leverage data to personalize the options for them. As a digitally adept, data-first Company, the new technology hub set up in Bengaluru will create an environment that sparks innovation. The center will be focused on developing world-class tech products & data solutions by creating synergies across our businesses, promoting innovative thinking and driving collaboration. We are looking for sharp, like-minded innovators who think new, act agile and create with passion to join us and shape the next.”

Aditi Vashisht, Head HR – Digital Platforms, Technology & Head – Employee Engagement, ZEE said, “Human Capital is the most precious asset for us at ZEE and we are building the ZEE 4.0 team across our digital arm to drive higher innovation as well as capitalize on the immense growth opportunities in the M&E landscape. ZEE has always been an Academy of Talent in the M&E Industry and the new tech hub is designed with a unique employee value proposition focused on culture, collaboration & innovation. The tech hub will be an amalgam of a cross-functional talent pool of like-minded individuals ready to challenge the status quo and lead innovative solutions in the digital ecosystem.”

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