OYO launches ‘OYO Near You’ – creating curated experiences for customers
OYO Hotels & Homes has announced the launch of OYO Near You an initiative through which it will curate unique experiences for customers. These events cater to both locals as well as travellers, wanting to experience something refreshing, reasonably priced at convenient locations – allowing them to break away from the monotony of routines and clichés.
The experiences range from wine tastings, house parties, comedy shows, live performances, movie screenings, workshops to art jamborees with great food and beverages at different OYO properties, primarily OYO Townhouse that hosts around 1500 guests per property on an average every month. Some renowned artists performing at these events include Anubhuv Bassi, Indie Trigg, Muzikophilers, DJ AJ, Rotten Guitars, Inder Sahani, Gourav Mahna, Tafri Band, DJ LILT etc.
Commenting on the launch, Mr. Ankit Tandon, Chief Operating Officer, Operated Business, OYO Hotels & Homes, said, “We are really excited to launch OYO Near You. As a brand with a mission to create quality living spaces and make it accessible and affordable for millions of our customers, we take immense pride in introducing new categories to suit our customers in and around their own neighbourhoods. Over the last couple of years, there has been a rapid shift in the way we travel and experience things – today one doesn’t want to just see monuments but get a flavour of the local culture by getting down to actually experience local cuisine, music, etc.”
He added, “With OYO Near You, we aim to strengthen our commitment of providing comfortable, affordable and reliable hospitality experiences for not only travellers but also locals who have the palette to try out new experiences. Through this brand, our aim is to make the neighborhood more lively and exciting and provide customers with the most unique and perfectly curated events. Today, travellers not just look at hotels for comfort, but largely prefer hotels that offer them unique experiences to make the most of their visit. We, at, OYO, are the first among hotel chains to invest as well as curate such experiences for travellers and locals opting for budget to mid-scale hotels.”
With the launch in Delhi & NCR – OYO Near You events will be held in GK1, GK2, New Friends Colony, Sector 15 Gurgaon, South City 1 Gurgaon and Sector 47 Gurgaon. The events are priced around INR 299 with complimentary beverages and access to food stalls included.
OYO Near You, will soon be launched in cities like Bengaluru, Goa, Kolkata, Mumbai, Chennai, Jaipur, Hyderabad, Pune amongst others in the coming months.