Bollywood star Kartik Aaryan signed on as brand ambassador by Supercell for its fast-paced multiplayer team action game titled Brawl Stars. The blockbuster game is available on the App Store and Google Play. Aaryan will also be starring in the game’s new #AlagSaAction promotional campaign.
Supercell is also the maker of Clash of Clans, Clash Royale and Boom Beach, and its new game, Brawl Stars also stands apart from battle royale shooters with its fast-paced multiplayer format, endearing characters, and short, action-packed matches. Brawl Stars was launched in the year 2018, and has grown to become one of the biggest online mobile games, amassing over $1 billion in global revenues.
Kartik Aaryan starrer #AlagSaAction campaign exemplifies the unique take on multiplayer action that has seen the games’ popularity soar in India since its launch.
“I’ve been into gaming since my college days, and during the last lockdown, I discovered Brawl Stars. What instantly drew me to this unique game was its pace and intensity, and the fact that I could play it with friends. That makes it more fun for me, as I absolutely love it when some friendly competition is involved,” says Aaryan.
On his collaboration with Supercell, Aaryan adds, “It was great fun working with a brand that goes all out in the creative department. From the script to the game, everything about the whole process was quite in sync with my vibe. I also loved exploring the action hero genre for a change, and I hope the audience enjoys watching a different avatar of mine!”
“Action is one of the most successful game categories in India, and we’re excited that players have been so receptive to our unique take on the genre. Kartik’s unmatched talent, collaboration, and excitement for Brawl Stars made him the perfect fit to bring a new level of creativity to players all across India,” said Doug McCracken, Marketing Lead, Brawl Stars.