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Schbang Wins Performance Mandate for Pyng; Launches Full-Funnel AI-Powered Campaign Using Google Veo 3

TLDR: Schbang, a marketing agency, secured the performance marketing mandate for Pyng, an expert discovery platform. They launched an AI-powered, full-funnel campaign...

Glow Meets Grit in Fixderma’s Latest Campaign With Neeraj Chopra

TLDR: Fixderma launched its “Glow Like a Champion” campaign for the new Tomaglow skincare range, featuring Olympic gold medallist Neeraj Chopra, emphasizing...

“Kaam Sahi Daam Sahi”: Greenply Launches Humorous New Campaign on Smarter Furniture Protection

TLDR: Greenply has launched a new humorous advertising campaign for its Ecotec plywood, contrasting traditional Indian superstitions for home protection with the...

McDonald’s India and Chef Sanjeev Kapoor Reunite to Showcase New Protein Plus Range

TLDR: McDonald’s India (West & South) launched a new ‘Protein Plus Slice’ for burgers, featuring Chef Sanjeev Kapoor in a brand film to promote the...

Santoor Royal Sandal’s Latest TVC With Meenakshi Chaudhary Showcases Power of Triple Sandal Care

TLDR: Santoor Royal Sandal has launched a new Triple Sandal Pack (soap, face pack, serum) and a new TV commercial featuring actor Meenakshi Chaudhary to promote its...

deepika-dyson

Deepika Padukone Champions Smart Styling In Dyson’s Latest Campaign

TLDR: Dyson has launched its new ‘The Difference is Dyson’ advertising campaign featuring Brand Ambassador Deepika Padukone, highlighting its innovative...

Urvashi Rautela Declares Herself The First Woman To Crack Maths

TLDR: Actress Urvashi Rautela humorously claims to be the first Indian woman to contribute to mathematics after Pythagoras, then proceeds to reveal her ‘financial...

Parle-G Celebrates The Evolution Of Motherhood Into Friendship

TLDR: Parle-G has launched a new campaign for Friendship Day, featuring a deeply moving film that celebrates the evolving mother-daughter relationship, highlighting how...

Eggfirst Crafts a Trust-led Tale for Organic Tattva with Kareena Kapoor Khan

TLDR: Organic Tattva has launched its new “Har Maa Ka Vishwas” advertising campaign, conceptualized by Eggfirst Advertising and Design Ltd., featuring actor...

Rajnigandha Launches a New TVC

TLDR: Rajnigandha, a brand from DS Group, has launched a new TVC campaign titled “Yun hi nahin main Rajnigandha ban jaata hun.” The ad, conceptualized by...