Tag: apparel, brand building, Brand Film, Denim wear, Fashion, Kraus Jeans, marketing campaign, women empowerment, Womens Apparel
Kraus Jeans Launches Its First-Ever Brand Film
TLDR: Kraus Jeans has launched its inaugural brand film, a campaign designed to empower women to embrace change, individuality, and new beginnings, reinforcing its...
Brune & Bareskin Completes 10 Glorious Years, Targets 125 Stores Across India
TLDR: Homegrown luxury leather brand Brune & Bareskin celebrates its 10th anniversary, announcing ambitious plans to expand to 125 stores across India and target...
JadeBlue Names Jasprit Bumrah Brand Ambassador, Presenting JB x JB
TLDR: Premium menswear brand JadeBlue has announced cricketer Jasprit Bumrah as its brand ambassador and launched an exclusive ‘JB x JB’ collection inspired...
Aishwarya Rai Bachchan Stuns at Paris Fashion Week with L’Oréal Paris
TLDR: Global icon Aishwarya Rai Bachchan showcased L’Oréal Paris’s timeless beauty at Paris Fashion Week, featuring specific makeup and hair products and a...
Max URB_N Shuffles It Up with Spotify: India’s First Multi-City Rap Concert Series Takes Over the South
TLDR: Max URB_N and Spotify have partnered to launch India’s first multi-city fashion-led rap concert series, the ‘Max URB_N Unmute: South Tour,’...
Apparel Group Unveils ALDO India FW25 Festive Campaign
TLDR: Apparel Group has launched ALDO India’s FW25 Festive Collection and “Try Every Thing” campaign, appointing actors Rasha Thadani and Vedang Raina...
AJIO and HSBC India Announce Strategic Partnership
TLDR: AJIO and HSBC India have announced a strategic partnership, creating exclusive curated fashion storefronts (HSBC TRNDin, HSBC Vault, HSBC HAUL HUB) across AJIO...
PKL Team Haryana Steelers Turn Pop Culture Icons With PUMA India
TLDR: The Pro Kabaddi League team Haryana Steelers has partnered with PUMA India to launch a campaign that reimagines kabaddi players as pop culture icons, blending the...
Jockey Expands Women’s Innerwear Category And Launches ‘Designed to Disappear’ Campaign
TLDR: Jockey has launched a new women’s innerwear collection featuring advanced bonding technology for seamless comfort, supported by the ‘Designed to...
Wishful By Aditya Birla Fashion And Retail Ltd Unveils Its Launch Campaign
TLDR: Wishful, a new premium celebration wear brand from Aditya Birla Fashion and Retail Ltd. (ABFRL), has launched its debut collection with a grand cinematic campaign....
