This Children’s Day, CARS24 brought imagination into the spotlight with a wholesome initiative that turned children’s hand-drawn car doodles into large public billboards across Delhi NCR. The campaign gave young creators a moment they will remember for years.
Children often sketch their first car long before they ever sit in one. These drawings represent curiosity, creativity, and limitless possibilities. This year, CARS24 celebrated those early sparks of imagination with the message: “If you can dream it, you can see it.”
CARS24 took over some of Delhi NCR’s most iconic outdoor sites, turning them into a vibrant gallery of children’s car doodles. Towering billboards lit up areas like GK-2, Golf Course Road, and Punjabi Bagh, while dynamic digital screens across DLF CyberHub brought their imagination to life. The city paused to smile, click photos, and celebrate childhood creativity in the most unexpected places.
Each artwork featured in the campaign was an authentic drawing made by a child who dreamt of that very car. In a beautiful full-circle moment, their parents went on to buy the same or a similar dream car from CARS24. What began as a simple sketch at home transformed into a public celebration of childhood imagination, family bonding, and dreams coming true.
Gajendra Jangid, Co-Founder & Group CMO, CARS24, said, “Every one of us has drawn a car as a child. Very few get to see their imagination displayed on a billboard. This campaign is our tribute to creativity at a young age. It is a reminder that big dreams often begin with small drawings. By giving these doodles the biggest outdoor platforms in Delhi, we wanted to show children that their ideas matter and deserve to be seen.”
The response has been overwhelming. Families visited the sites, took photos, and shared emotional stories online. The campaign uplifted the featured children and also sparked nostalgia among adults who were reminded of their own childhood dreams.
With this initiative, CARS24 goes beyond its role as a trusted auto-tech platform. It becomes an enabler of inspiration, community, and confidence. For many families, these billboards became more than advertising. They became a moment of pride and a celebration of imagination.
