Timex, a pioneer in watchmaking for over 170 years, is proud to introduce its Analog Life | Make Time Yours campaign in 2025, redefining what it means to live with intention. At a time when life feels more digital than ever, Timex celebrates the power of simplicity and living in the moment, this National Watch Day, urging people to take control of their time, amplify what truly matters, and make every second count.
Timex believes that simplifying life doesn’t mean slowing down—it means amplifying joy, connection, and purpose. As part of this movement, the brand is rolling out AnaLog-Off Day, inspiring people to unplug, connect offline, and celebrate the power of shared moments.
“In a world that moves faster every day, it’s easy to lose ourselves in the noise shared Mr. Deepak Chhabra, Managing Director, Timex Group India. “At Timex, we believe time is more than just minutes ticking by; it’s the essence of how we live. On National Watch Day, we celebrate the simple yet powerful act of choosing how we spend our time. With the Analog Life- Make Time Yours campaign, we’re inviting people to pause, reflect, and reclaim their moments because a Timex isn’t just a watch; it’s a symbol of living with intention and presence.”
Through the Make Time Yours campaign, Timex celebrates the authentic analog moments that make all our lives special and pays tribute to intentional living through timepieces that go beyond mere functionality. Rooted in enduring craftsmanship, each watch is designed as a timeless companion, urging people to take control of their time, amplify what truly matters, and make every second count.
More than a watch, a Timex is a symbol of reclaiming your time. It’s an invitation to step away from the noise and experience the world with clarity and intention. Make Time Yours.
With over 170 years of enduring craftsmanship, Timex continues to be a brand that evolves with the times while staying true to its roots, offering timepieces that inspire people everywhere to live authentically, joyfully, and fully present.




















