FloraSoul, the luxury Ayurvedic skincare brand rooted in conscious beauty, has entrusted its social media mandate to Team Pumpkin, a leading integrated marketing agency.
With a portfolio that blends ancient wisdom and modern science, FloraSoul is carving a niche in India’s evolving skincare space. With this partnership, the brand aims to craft a serene yet compelling digital presence that educates, inspires, and nurtures a community seeking holistic beauty.
Team Pumpkin will be responsible for building and managing FloraSoul’s digital ecosystem, from social storytelling to content strategy and campaign development. The Bangalore team will lead this mandate, ensuring every digital touchpoint reflects the brand’s voice.
“At FloraSoul, our essence lies in soulful beauty, where purity, purpose, and presence meet. We needed a digital partner that could capture this essence without noise. Team Pumpkin’s thoughtful approach and creative strength felt aligned from the start,” says Garima Ahuja, Founder of FloraSoul.
Swati Nathani, Co-founder of Team Pumpkin, added, “FloraSoul isn’t just a skincare brand. It’s about making a conscious lifestyle choice for a soulful experience. The opportunity to shape a digital narrative rooted in Ayurveda, yet relevant to today’s audience, is incredibly exciting for us.”
Together, FloraSoul and Team Pumpkin aim to build a digital journey that stays true to Ayurveda – mindfully relaxing and deeply nourishing.
