TLDR: Ashok Leyland has partnered with West Bengal Gramin Bank to offer customized vehicle financing solutions to its customers, strengthening its market position and providing convenient loan options.
Ashok Leyland, the Indian flagship of the Hinduja Group and country’s leading commercial vehicle manufacturer, signed a Memorandum of Understanding (MoU), with West Bengal Gramin bank to enter into a strategic vehicle financing partnership for its customers. This MoU will enable both Ashok Leyland and West Bengal Gramin bank to offer customized financial solutions to them.
Mr. Viplav Shah, Head-LCV Business, Ashok Leyland and Mr. Rajesh Kumar Mishra, General Manager, West Bengal Gramin Bank signed the MoU in presence of Mr. Alok K Goel, Chairman, West Bengal Gramin Bank. Under this partnership, West Bengal Gramin Bank will be able to provide end-to-end financial solutions to the customers of Ashok Leyland. The partnership will focus on meeting customer needs by providing vehicle loans with convenient monthly repayment plans tailored to their preferences.
Mr. Viplav Shah, Head-LCV Business, Ashok Leyland said, “Ashok Leyland is delighted to partner with West Bengal Gramin Bank to provide attractive financing solutions to our customers. This strategic partnership will strengthen Ashok Leyland’s market position. Our products, featuring innovative technology, offer industry-leading total cost of ownership, ensuring maximum profitability for our customers. We remain committed to delivering exceptional customer experiences.”
Mr. Alok K Goel, Chairman, WBGB, said, “West Bengal Gramin Bank is pleased to partner with Ashok Leyland to offer seamless vehicle financing solutions. This association reflects our dedication to serving the diverse financial needs of commercial vehicle customers. We are confident that this collaboration will enable us to extend our reach and provide tailored financing options to support the growth of businesses in the commercial vehicle segment.”
