Skechers, The Comfort Technology Company®, organised an exclusive and high-energy fan event at Sarath City Capital Mall, Hyderabad, featuring India’s fast-bowling sensation Mohammed Siraj. Marking his first-ever fan meet & greet hosted by the brand in his home city, the event the event offered fans a unique opportunity to connect and engage with their local hero, celebrating his journey to becoming one of India’s fiercest pacers and a cricketing icon.
Fans turned up in huge numbers to celebrate the ace pacer, who has become one of India’s most admired cricketing icons. The interactive engagement offered attendees a chance to connect with Siraj, participate in fun challenges, and be part of an energetic, memorable experience specially curated for the occasion. The atmosphere was electric, reflecting the respect and excitement Siraj commands among fans.
Speaking on the association and event, Rahul Vira, CEO of Skechers South Asia Pvt. Ltd., said, “Hyderabad shares a special connection with Mohammed Siraj, and today’s event celebrates that bond. We are thrilled to have Hyderabad’s home-grown speedster, Mohammed Siraj, as part of the Skechers family as our Brand Ambassador. His energy, commitment, and inspirational journey align perfectly with what Skechers stands for. This meet & greet was a great opportunity for fans to celebrate him and to explore our latest performance-driven collections that combine innovation with unmatched comfort.”
Sharing his excitement at joining the Skechers family, Mohammed Siraj said, “Hyderabad is home, and meeting fans here is always incredibly special. I’m proud to be associated with Skechers, a brand that reflects comfort, performance, and authenticity. Today’s event was full of warmth and energy, and I’m grateful for the love and support from everyone who came. I look forward to creating many more memorable moments with the Skechers family and my fans.”
The Skechers store at LG Floor, Sarath City Capital Mall, now a sprawling 5500 sq ft A+ grade space, was revamped and relaunched last year. The upgrade came after consistently rising consumer demand, prompting the brand to expand from its earlier 1800 sq. ft. format to offer a significantly wider and more immersive retail experience. Today, the store showcases one of the brand’s most extensive lifestyle and performance collections, powered by Skechers’ signature comfort technologies.
Attendees also got an exclusive look at Skechers’ latest collections across running, walking, training, sports specialty, and lifestyle categories, featuring advanced comfort technologies designed for everyday performance. The store offers an extensive assortment for men, women, and kids, bringing together the newest innovations and designs across footwear, apparel, and accessories.
