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Housing.com Launches India’s First Privilege Price Card in The Real Estate Sector

MediaInfoline June 14, 2016
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Housing.com, India’s most innovative and trusted real estate platform, today announced the launch of its latest product for the home buyers, the ‘Privilege Price Card’ (PPC). Home-buyers can buy the ‘Privilege Price Card’ and get access to exclusive deals and offers on properties in Pune.

The Card will be first launched in Pune, one of India’s fastest growing markets for residential real estate. For the launch, Housing.com has partnered with over 10 leading Developers including B.U. Bhandari Landmarks, Kumar Properties, Pride Group, Goel Ganga Developments, Mittal Brothers, Naiknavare, Nirman Developers, Kool Homes among others; offering special deals on more than 25 New Projects across the best localities of Pune applicable only for Housing.com Privilege Price Card customers.

Commenting on the launch, Nikhil Rungta, Chief Marketing Officer, Housing.com, said, “Buying a home is one of the most important decisions and at Housing.com we are constantly trying to help buyers take this decision in a stress-free and convenient way. Keeping in line with this endeavor we are happy to launch the ‘Privilege Price Card’ which will help buyers get access to some of the best deals and special prices on properties across India and enable them to buy their dream home. We believe that the PPC has the potential to transform the way homes will be bought and sold in India, both, for homebuyers and developers. We are overwhelmed by the response from the developers, and will soon be launching the product across the country.”

Commenting on the choice of the launch city, Rungta added that, “Pune is an ideal launch platform for the ‘Privilege Price Card’, as it is one of the fastest growing markets for real estate in India and has several new projects in upcoming localities. It is attracting investors and buyers not only from India but even NRIs living in US, UK and Middle East.”

Anuj M Bhandari, Director, B.U. Bhandari Landmarks said, “We are delighted to partner with Housing.com on this innovative initiative, first of its kind. It will help us engage with high intent home buyers and help them in choosing their dream home. We are sure this will be very popular with our customers and we would like to extend this partnership across our future projects.”

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