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Metaverse story

METAVERSE: The Origin Story and the Cold War Connection

War has never been a boon to human civilization, but ironically war has been one of the driving factors for the technological advancement of the human race. Back in the...

In-game advertising

Are brands now targeting in-game advertising more amid pandemic gaming boom?

With the declining efficiency of television promotion and increased fragmentation of mass media, brands are now shifting towards better platforms for communicating with...

AdColony Debuts ‘Social Ads’ for Gaming Campaigns

AdColony launches its latest product ‘Social Ads’ for gaming campaigns

AdColony, the world’s leading gaming and esports mobile advertising company, today launched its latest product – Social Ads. The product enables advertisers...