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Tag: AdColony, Chief Digital Officer, Cold War Connection, metaverse, Origin Story, Stories, SVP APAC, Tom Simpson, Vishal Jacob, Wavemaker India
METAVERSE: The Origin Story and the Cold War Connection
Madhusudan NairFeb 14, 2022
War has never been a boon to human civilization, but ironically war has been one of the driving factors for the technological advancement of the human race. Back in the...
Are brands now targeting in-game advertising more amid pandemic gaming boom?
Madhushree ChakrabartyAug 20, 2021
With the declining efficiency of television promotion and increased fragmentation of mass media, brands are now shifting towards better platforms for communicating with...
AdColony launches its latest product ‘Social Ads’ for gaming campaigns
Shreoshree ChakrabartyJun 30, 2021
AdColony, the world’s leading gaming and esports mobile advertising company, today launched its latest product – Social Ads. The product enables advertisers...