Tag: Brand Strategy, Consumer Insights, Consumer Study, D2C, Foodware, Kids Essentials, Parenting Trends, Product Safety, Rabitat, Urban Parents
Consumer Study Highlights How Urban Parents Are Redefining Safety and Trust—Insights Commissioned by Rabitat
TLDR: Rabitat, a D2C brand, commissioned a consumer study revealing that urban parents prioritize safety, transparency, and emotional connection when purchasing...
Karan Johar Brings His Signature Flair to Nuuk’s New-Age Appliances
TLDR: Nuuk, a D2C home appliance brand, has partnered with filmmaker Karan Johar for a multi-film advertising campaign. The campaign highlights Nuuk’s...
Snitch Sparks Festive Celebration with New Pan-India Campaign
TLDR: Snitch, a D2C men’s fashion brand, has launched a new pan-India festive campaign, “Spark Celebration. Wear What’s Next,” featuring short films,...
Libas Launches Season Of Joy Campaign With A Vibrant Pre-Festive Collection
TLDR: Libas, an ultrafast fashion brand, has launched its ‘Season of Joy’ campaign alongside a new vibrant pre-festive collection featuring elegant kurta...
Tuco Kids Raises $4 Million in Series A Round Led by RTP Global
TLDR: Tuco Kids, an innovative personal care brand for children aged 3-13, has successfully raised $4 million in a Series A funding round led by RTP Global, with...
RapidShyp Unveils Its App for Seamless eCommerce Shipping
TLDR: RapidShyp has launched its new mobile app for seamless eCommerce shipping, featuring tools like Scan to Manifest and Smart Order Management to streamline logistics...
Elver Launches ‘Har Dhun Azaad’ Campaign for Independence Day
TLDR: Elver, a D2C electronics brand, has launched its Independence Day campaign, “Har Dhun Azaad,” a film celebrating the diverse and everyday sounds of...
All Roads in Performance Marketing Ecosystem to Converge at CLICK 2025
TLDR: The 11th India Affiliate Summit is rebranding as CLICK 2025, a larger conference by IAMAI, set for August 20-21 in New Delhi. It will bring together leaders in...
AdLift Bags SEO and Content Marketing Mandate for Plum
TLDR: AdLift, a digital marketing agency, has secured the SEO and content marketing mandate for Plum, a vegan skincare brand, aiming to boost its organic search...
Hrithik Roshan’s HRX And Escape Plan Unveils Travel Gear For The Everyday Action Hero
TLDR: Hrithik Roshan’s fitness brand HRX has partnered with tech-enabled travel platform Escape Plan to launch a co-branded line of premium travel gear, including...
