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Indriya, Aditya Birla Jewellery, Launches Its Festive Collection Through A Musical Celebration

TLDR: Indriya by Aditya Birla Jewellery has launched its new festive collection, ‘Alka’, with a soulful music video featuring Aditi Rao Hydari and Siddharth,...

Kalyan Jewellers Celebrates Bengal’s Artistry This Sharod Utsav with a New Film

TLDR: Kalyan Jewellers launched a new digital campaign for Sharod Utsav, featuring actors Ritabhari Chakraborty and Subhrajit Dutta, celebrating Bengali artistry through...

The World Gold Council Launches “The Moment Is Gold” Campaign

TLDR: The World Gold Council has launched a new gold jewellery campaign, ‘The Moment Is Gold’, in India. Aimed at Gen Z and Millennials, the campaign...