Tag: Beverages, Consumer Goods, Dras, Food and Beverage Industry, Hydration, Natural Mineral Water, Packaged Water, Product Launch, Shashank Singhal
Dras Introduces Water Inspired by Nature’s Purest Source
TLDR: Dras, previously known for packaged ice, has expanded its portfolio by launching “Dras Water,” a natural mineral water sourced from high-altitude...
Mamaearth and Palak Tiwari Serve Up a Fun, Youthful Spin with the Rice Face Wash Campaign
TLDR: Mamaearth launched a new campaign for its Rice Face Wash featuring brand ambassador Palak Tiwari, highlighting its double hydration formula for a luminous glass...
Coca-Cola India Takes the Pitch with Thums Up XForce and BodyArmor Lyte ORS @ the ICC Women’s Cricket World Cup 2025
TLDR: Coca-Cola India has partnered with the ICC for the Women’s Cricket World Cup India 2025, designating Thums Up XForce as the official beverage and BodyArmor...
Oriflame’s Optimals Launches New Hydra Radiance Range The Skinimalist Routine For Modern Glow
TLDR: Oriflame has launched its new Optimals Hydra Radiance Range, a ‘skinimalist’ skincare collection designed for all skin types, focusing on 48-hour...
ORSL Expands Its Hydration Portfolio, Launches ORSL ZERO for Calorie-Conscious Consumers
TLDR: ORSL has expanded its hydration portfolio by launching ORSL ZERO, a new electrolyte drink with zero added sugar and real mango pulp, targeting calorie-conscious...
Cipla Health Marks World ORS Day With “Asli ORS” Campaign
TLDR: Cipla Health launched the “#AsliORS” campaign for World ORS Day, promoting WHO-recommended oral rehydration solutions and introducing an affordable INR...
Cipla Health Expands Wellness Portfolio with Prolyte ElectroShot for Everyday Hydration
Cipla Health Ltd., one of India’s most trusted fast-moving wellness goods (FMWG) companies, has announced the launch of Prolyte ElectroShot, a ready-to-drink...
Bisleri Scores Big on Hydration Partnerships With Five Cricket Franchises
Bisleri International, India’s leading packaged drinking water is thrilled to announce its partnership with Delhi Capitals, Gujarat Titans, Mumbai Indians, Rajasthan...
