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Revenant Esports On-Boards Kaashvi Hiranandani

TLDR: Revenant Esports has announced the onboarding of Kaashvi Hiranandani, a prominent Indian gaming and lifestyle creator, to its creator lineup, aiming to boost...

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Influencer Srishti Garg launches her show ‘Pookie Clinic’— Will this be India’s new favorite web show?

Influencer Srishti Garg launches her show ‘Pookie Clinic’— Will this be India’s new favorite web show? Srishti Garg, one of the most loved, relatable, and rising...

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Social Panga Unveils ‘The Viral Union’ – A New Influencer Marketing Vertical

Social Panga, one of India’s leading integrated creative and digital marketing agencies, has announced the launch of The Viral Union (TVU), a dedicated influencer...

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BeepKart Elevates Brand Awareness Through Influencer Marketing Campaign with Let’s Influence

In an innovative move to revolutionize the two-wheeler market, BeepKart, an emerging platform to digitize and organize the used two-wheeler market, has joined forces...

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Hypothesis will power Togglehead’s influencer marketing campaigns with AI-enabled solutions

Hypothesis, a comprehensive one-stop AI-enabled influencer marketing platform, has partnered with Togglehead, one of India’s leading independent digital agencies....

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Kofluence Announces Strategic Partnership with ASCI, Setting the Standard for Ethical Influencer Marketing

Kofluence, the world’s largest AI-led influencer platform, is pleased to announce a strategic partnership with the Advertising Standards Council of India (ASCI),...

Roposo and Shopify Partner to Empower Digital Entrepreneurs in India

Roposo and Shopify Partner to Empower Digital Entrepreneurs in India

  Roposo and Shopify have joined forces to support over 10,000 digital entrepreneurs in India by providing comprehensive assistance in setting up online stores,...

ASCI frames guidelines of virtual digital assets and services

D2C brands and influencer non- disclosures push personal care to Top 3 violative sectors – says ASCI Sector report

The Advertising Standards Council of India (ASCI), in its latest report titled “Objectionable ads in the Beauty & Personal Care category and the rising impact of...

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Kuku FM partners with WhizCo for Influencer Activities and Campaigns

WhizCo, India’s leading Influencer Marketing and creator management agency, has announced that it has partnered with Kuku FM, India’s leading podcast platform for an...

Influencer marketing and the flaws associated with it

Influencer Marketing and the flaws associated with it

It was not long back when the word ‘influencer’ was just confined to the celebrities or few bloggers who time and again appeared in advertisements or others,...