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SoCheers Introduces a New Strategic Framework for Brand Growth & Innovation

SoCheers, India’s leading independent digital-first creative agency, is stepping into a transformative new phase, where success is no longer just about campaign...

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Flipkart Ventures Fuels Innovation with Investment in Five Promising Startups

Flipkart Ventures, the investment arm of Flipkart, has announced the selection of five innovative startups for the third cohort of Flipkart Leap Ahead (FLA). The...

Garnier-Super-UV-Sunscreens

Garnier enters the Suncare category with a breakthrough innovation

Garnier, a global leader in green beauty, has forayed into the suncare category with the launch of its ground-breaking Super UV Invisible Serum Sunscreen. The...

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AdLift Celebrates 15 Years of Digital Innovation and Excellence

AdLift, a global digital marketing agency, proudly marks its 15th anniversary. Over the past decade and a half, the agency has transformed from a startup into a...

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JioCinema Amps Up Advertiser Advantage for IPL 2024 with a Slew of Innovations

Viacom18 announced the launch of multiple innovations for advertisers around the upcoming IPL season, including unique offerings that are a first for the Indian...

A visually captivating image showcasing the "Bharat ke Anmol" Awards ceremony, celebrating excellence and paying tribute to the Bravehearts of the Kargil War.

Bharat ke Anmol: Honoring the Forgotten Gems of India

What is Bharat ke Anmol? India is a land of diversity, culture, and innovation. It is home to many remarkable individuals who have made significant contributions to...

Deepika Padukone, brand ambassador for Dyson Hair Care technologies

Dyson names Deepika Padukone as Hair Care brand ambassador

  Dyson has announced Deepika Padukone as the brand ambassador for its Hair Care technologies, aiming to raise awareness about hair health and promote its advanced...

Godrej Consumer Products Limited: A Leader in Home and Personal Care

Godrej Consumer Products Limited (GCPL): A Leader in Home and Personal Care

What is Godrej consumer products company profile? Godrej Consumer Products Limited (GCPL) is a company that makes consumer goods in India. It is part of the Godrej...

: Manzoor Alam, the new Executive Creative Director at Dentsu Creative India, leads teams and nurtures creative talent.

Dentsu Creative India Appoints Manzoor Alam as Executive Creative Director

  Dentsu Creative India has hired Manzoor Alam as its new Executive Creative Director. In his role, Alam will lead teams working on various brands and focus on...

Ogilvy and Thums Up: Olympics 2020 Campaign to break the new brand positioning

Thums Up: The Indian Cola with a Thunderous History

Thums Up is a popular brand of cola in India that has a loyal fan base and a distinctive taste. But how did this drink come to be, and what makes it so special? Here is...