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Satvacart Launches Shiv AI Real-Time Pricing Engine Built for Grocery

TLDR: Quick commerce grocery platform Satvacart has launched Shiv AI, a patent-pending real-time pricing engine that optimizes prices and offers based on user behavior,...

AI Brews Coffee Love, Google Gemini X Bru Gold

TLDR: Hindustan Unilever’s BRU Gold coffee has launched “Bru-Minder,” an innovative digital campaign powered by Google Gemini. This AI-driven...

When Your Skincare Founder Literally Shows Up at Your Doorstep

TLDR: PEP Brands’ Co-founder Vaishali Gupta personally customized and delivered skincare products for mCaffeine and Hyphen to customers, engaging directly to...

JioHotstar, Meta, and Google Chart the Next Phase of Storytelling Innovation

TLDR: At FICCI Frames 2025, executives from JioHotstar, Meta, and Google discussed how AI is revolutionizing storytelling, brand engagement, and viewer experiences in...

Truecaller Announces AdVantage: An AI-Platform Driving Smarter Segmentation

TLDR: Truecaller has launched adVantage, an AI-powered recommendation engine designed to enhance business engagement through smarter segmentation in advertising and...

SaffronStays Partners With WebEngage

TLDR: SaffronStays, a luxury vacation home brand, has partnered with WebEngage, a Customer Data Platform and Engagement provider, to enhance guest experience through...

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Adobe Research: 84% Of Marketers In India Say The Demand For Content Will Grow 5X Or More By 2027

TLDR: Adobe research indicates that 84% of Indian marketers anticipate content demand to grow fivefold or more by 2027, primarily driven by consumer expectations for...

Dentsu Creative 2025 CMO Report: 95% of Indian CMOs Say Human Insights Fuel Great Strategies

TLDR: Dentsu Creative’s 2025 CMO Report, “Agents of Reinvention,” highlights that while AI is deeply embedded in marketing, human creativity, empathy,...

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HCL Unica+ Lands in India: The AI-First MarTech Engine for the Intelligence Economy

TLDR: HCLSoftware has launched HCL Unica+ in India, an AI-first MarTech platform designed for the Intelligence Economy to enable hyper-personalized, data-driven...

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Adobe Announces General Availability of AI Agents for Businesses

TLDR: Adobe has announced the general availability of AI agents and an AI platform, powered by Adobe Experience Platform (AEP) Agent Orchestrator, to help businesses...