Noise, India’s leading connected lifestyle tech brand, today released a brand new campaign series, featuring the renowned cricketer and the brand’s ambassador Rishabh Pant, to educate and inform people of Noise’s own advanced calling feature – Tru SyncTM. The revolutionary calling feature helps Noise smartwatch users connect more seamlessly and quickly to their world. The digital ad campaign is releasing on 18th November along with the most awaited India Tour of New Zealand 2022 on Amazon Prime.
Featuring Rishabh Pant, the campaign includes a series of 3 short videos that talk about the feature in a fun and light-hearted manner, urging the audience to opt for the best calling smartwatches from India’s No. 1 smartwatch brand. The digital ad campaign depicts the brand’s youthful and light hearted emotions showcased by Rishabh Pant, where he is seen making calls using Noise smartwatch without any interruptions. The advanced calling feature is so seamless and hassle-free, that people around him get confused if he is speaking over call or to them.
Gaurav Khatri, Co-Founder of Noise said on the launch of the new campaign, “We at Noise have always strived towards creating a brand that resonates with the young Indian audience. Keeping this spirit alive, our brand campaign with Rishabh Pant echoes our mission to be young India’s pulse keeper. With new-age India keen on uninterrupted experiences, our Tru SyncTM technology in the new campaign series, offers just that. We are confident that our young audience will identify with the campaign while they indulge in the upcoming cricket series.”
The campaign calls out the brand’s youthful and spirited emotions and highlights how the seamless advanced calling technology adds to the overall match viewing experience as it allows cricket lovers to take calls without interrupting their game experience.
About Noise:
Noise was founded with the mission to democratize a connected lifestyle for Indians. With consumer centricity at its core, Noise has constantly come up with industry-leading and path-breaking innovations in audio, wearable tech, and connected tech. With 9 industry-first innovations to our credit, the company forges its way into the future with a heightened sense of co-creation and innovation in products.
Noise makes the latest personal technology accessories available and affordable to young Indian consumers. The company has been listed as the bestselling brand on Amazon and Flipkart for four years in a row and in 2019, Noise was the biggest Indian seller of wireless earphones in the country.
Currently, it is the No.2 TWS brand in India. Noise has also been recognized as India’s No.1 Smartwatch Brand for 9 quarters, by IDC Worldwide Wearable Device Tracker, and made its mark among the Top 4 global smartwatch players as per Canalys, reinforcing its position as a category leader and the only Indian brand to have gotten this glory. The brand is also No. 1 in APEC.
