TLDR: PASG Advisory has launched from India, with headquarters in New Delhi, to offer boutique public affairs strategies across key Asian economies and the Middle East. The firm aims to provide senior-led counsel on market entry, policy advocacy, government relations, and ESG, helping corporations navigate complex geopolitical and policy landscapes.
In an era defined by geopolitical unpredictability and shifting policy landscapes, The Public Affairs Strategies Group (PASG) has officially launched its boutique advisory from India, with headquarters in New Delhi. With a mission to turn complexity into clarity, PASG positions itself as the strategic partner every forward-looking corporation needs today—delivering insights, relationships, and impact across key Asian economies and the Middle East.
At a time when public policy directly influences business growth, market access, and reputational resilience, PASG offers more than consulting. It provides high-touch, senior-led counsel backed by one of the most diverse and influential advisory boards in the region—including former policymakers, ex-bureaucrats, academic leaders, and global think tank experts. This rare blend of perspectives ensures clients receive advice that is not only pragmatic and timely but also rooted in deep institutional and geopolitical understanding.
PASG’s core offerings span a wide spectrum of high-impact advisory services. These include market entry strategy and risk intelligence, policy research and advocacy roadmaps, stakeholder mapping and engagement, as well as government relations and regulatory navigation. The group also facilitates partnerships with multilaterals and think tanks, while providing reputation and crisis advisory in policy-sensitive sectors. In addition, PASG offers ESG advisory to help organizations align with evolving sustainability and compliance imperatives.
PASG combines the analytical rigor of global firms with the grassroots reach and contextual insight of local expertise to help deliver for companies across health, BFSI, technology, energy and consumer sectors.
Nitish Sharma, Co-Founder of PASG, stated: “Today, navigating policy is no longer about compliance—it is about shaping relevance, trust, and long-term impact. PASG was founded on the belief that influence must be earned with integrity and foresight. Asia and the Middle East are among the world’s fastest-evolving policy environments, and PASG exists to help organizations not just respond to change—but lead responsibly through it.”
He further added: “India represents more than a market—it is a model of resilience, innovation, and possibility. PASG’s DNA is rooted in India’s policy ecosystem, but its vision extends far beyond, enabling global corporations and mission-driven organizations to scale responsibly across the region. For us, this is not just strategy—it is about shaping the future of how business, government, and society engage.”
Dr. Kaviraj Singh, Founder & CEO, Earthood, and Advisor to PASG, said: “PASG brings a refreshing clarity to the often complex world of public affairs. Its approach—anchored in integrity, foresight, and deep institutional understanding—will not only strengthen corporate strategies but also build bridges between business, government, and society. As an advisor, I see PASG playing a pivotal role in shaping responsible growth across Asia and the Middle East.”
PASG’s relationship-first model emphasizes long-term influence and credibility. It partners closely with clients to anticipate risks, unlock opportunities, and ensure their voices are heard at the highest levels of decision-making.
With geopolitical unpredictability now a boardroom risk, PASG emerges as the trusted partner that corporations cannot afford to be without. Its promise is simple yet powerful: Insights. Relationships. Impact.
