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Mathrubhumi Group launches G-TEC Genius Learning App

Madhushree Chakrabarty October 27, 2020

Mathrubhumi group is a media house in Kerala which offer consumer engagement across Digital, Print, Radio and TV. The company, under its AdImpact program, recently introduced a new consumer connect initiative for G-TEC Education. It is the one of the largest education network with over five hundred training centres in more than fifteen countries. It is an ISO certified organization in several segments comprising Corporate trainings, ICT, ITeS, Academic programs, vocational trainings and Skilling.

Lately, the brand has launched G-TEC Genius, which is all about a digital solution providing support to students from Pre-KG till +2. The support are offered in the forms of multimedia content with videos, audio and animations based on syllabus mapped for Sate/CBSE and ICSE boards. In addition to this, the platform also provides with multiple choice questions and descriptive questions and answers for each chapter. The most salient and unique feature offered is that it doesn’t need any internet connection to run and one can study through the G-TEC Genius platform and also the software is very much inexpensive for a common man and can be availed unlimited lifetime access to content at a special price of just Rs.3,000/- to 4,000/- for a whole academic year. There are even special laptops available for those who cannot afford proper gadgets for learning. It also has built in financing facilities through Bajaj Finserve.

Mehroof Manalody, Chairman and Managing Director, G-TEC Group, elated about the response the Mathrubhumi interventions have created, said “We have always put our faith exclusively in the Mathrubhumi group and it has never been a bad decision. We are receiving enquires from every nook and corner of Kerala and our teams have been busy converting the same into actual sales.  It is truly commendable that a media group can look at such partnerships where they can also stay accountable.  It talks volumes about the relationship they enjoy with their readers and viewers. Eventually they will stand to gain much more than just transactional advertising solutions which is the focus for most other media companies. Congratulations to the very proactive and responsive team at the media group.”


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