Tinder, the app for meeting new people has launched the Adulting Can Wait card game.
The card game is an extension of their current brand campaign, which celebrates the journey of ‘Adulting’ and sheds the spotlight on how one steers the most memorable and formative years.
At Tinder, we understand the conflicts, the urgent desires and the confusing dilemmas of Adulting. But the journey to adulting is a wonderful, fun, prized thing in itself and we want to celebrate the minor milestones, the figuring-things-out, the pulling-ourselves-back-up.
The game consists of question cards across categories (including Bollywood and improv) and answer cards. To start with, whoever is worst at adulting (decided at the group’s discretion) gets crowned the barely adulting king, and gets to start game play. He/she picks a question card from the pile and asks the question, all players are then to submit an answer card and the funniest answer gets crowned the winner for that round.
The game is designed to celebrate adulting, and the joys, (pains) and small wins associated with it. Invite friends who are also trying to adult and play the game. The game is simple, even though adulting may not be.
Co-created and conceptualised by Nothing Is Sacred, the game is now available to purchase.