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BARC restores credibility of TV news ratings

As per top officials in Ministry of Information and Broadcasting, the Broadcast Audience Research Council (BARC) has increased the size of panel homes from about 30,000...

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CNN-News18 Maintains Top Position in English News Genre for 66 Consecutive Weeks

  CNN-News18 has dominated the English news genre for 66 weeks, holding a market share of 35.3%. The channel has outperformed competitors such as Republic TV, Times...

BARC India welcomes Dolly Jha as Chief of Product & Research

BARC India appoints Dolly Jha as Chief of Product & Research

Broadcast Audience Research Council India (BARC), the world’s largest Television Audience measurement body, today announced the appointment of Ms Dolly Jha as its...

TATA IPL 2023 on JioCinema Clocks a Record-Breaking 1300 Cr. + Video Views in the First Five Weeks

JioCinema’s IPL viewership sets new streaming record with average user time surpassing 60 minutes per match

JioCinema, the official digital streaming partner of TATA IPL 2023, has set a new streaming record with its IPL viewership. The platform’s viewership numbers have...

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BARC Ratings: CNBC-TV18 leads with 88.2% market share

CNBC-TV18, the undisputable leader in the English Business News genre for 22 years, has continued its dominance with a whopping 88.2% market share during the Union...

Are Regional channels sweeping away ratings

Are regional channels sweeping away ratings?

During the pandemic, the Hindi General entertainment channels have witnessed a long-time low. Which again got on track during the ‘new normal’ with channels...

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NBF Disappointed Over BARC Withholding News Genre Ratings

News Broadcasters Federation, the largest congregation of news broadcasters, is deeply disappointed over BARCs withholding the television ratings for the news genre,...

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TV continues to usher in new brands! BARC THINK Report – November 2021

Television Ad Volumes continue to showcase steady growth with 156 mn seconds in November, 3% higher than November 2020 and 31% higher than November 2019, reports ‘BARC...

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NBF falsifies claims of BARC in a direct letter to Nakul Chopra

NBF deciphers the reply letter by BARC’s CEO Nakul Chopra and falsifies the claims of BARC about the decision to suspend the viewership ratings were in consultation...

Crisis consumption an insights series into TV, Smartphone & Audiences

Crisis consumption an insights series into TV, Smartphone & Audiences

Covid-19 led disruption started affecting India hard since mid March. BARC-Nielsen have put together for the Industry as to what is the impact of the pandemic on...