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My gender shapes my experience, but it does not define my competence: Puja Pathak, Founder Director of Media Mantra Group

My gender shapes my experience, but it does not define my competence: Puja Pathak, Founder Director of Media Mantra Group

It often begins with a story waiting to be told – a credible voice that weaves a story for the brand among its audience. Just in time, a PR strategist comes along,...

It’s time to redesign leadership around performance and impact: Manauti Walecha, Founder, Communication Casa

It’s time to redesign leadership around performance and impact: Manauti Walecha, Founder, Communication Casa

When we speak of a communication founder, the first thought goes to a super polite, amazing storyteller, and all of the above, with a woman doing the job (or at least my...

I now see more structured return paths and leadership opportunities being created: Stuti Jalan, Founder of Women Inspiring Network & Crosshair Communications

I now see more structured return paths and leadership opportunities being created: Stuti Jalan, Founder of Women Inspiring Network & Crosshair Communications

Every powerful brand story has someone shaping it behind the scenes. Increasingly, that voice belongs to PR founders – leaders who blend intuition with strategy to...

PR & Purpose: A conversation with Stuti Jalan, Founder of Crosshair Communications

PR & Purpose: A conversation with Stuti Jalan, Founder of Crosshair Communications

Media Infoline launched the second episode of its maiden podcast, PR & Purpose: A conversation, covering an entire industry from the perspective of women leaders....

Slow marketing helps brands build stronger customer relationships and lasting loyalty

Slow marketing helps brands build stronger customer relationships and lasting loyalty

How do we reconcile the concept of ‘slow marketing’ in an age when the world is driven by instant gratification? You order food and receive it within minutes. You...

Shark Tank–Fame Actress–Turned–CEO Parul Gulati Didn’t Plan to Be a Founder

TLDR: Actress Parul Gulati successfully transitioned into entrepreneurship, first with Nish Hair, a bootstrapped hair extensions brand, and now with Malkin, a co-living...

Future of OOH is hybrid with traditional formats and DI

Future of OOH lies as hybrid with traditional formats topped by digital intelligence: Experts

Out-of-home (OOH) advertising has evolved a lot over the years. Creating a real world impact with engagement reaching through the vastness of consumers on the go and...

Influencer-led sports is gaining significant traction: Himanshu & Anil, Co-Founder of ECL

Influencer-led sports is gaining significant traction: Himanshu & Anil, Co-Founder of ECL

The season one of the Entertainers Cricket League (ECL) saw the massive engagement of Indian digital creators including Elvis Yadav, Munawar Faruqui and more. Together...

Entreprenuership has limtiation but growth is far outreaching

We (as a country) don’t lack funding source but balance between customer and the banking system: Chandrasekhar Ghosh, Chairman- Bandhan Group

Entrepreneurship in India is not only contributing to economic growth but also driving social change by addressing various challenges through innovative solutions. The...

Scaling subscription-based services to ensure customer retention: Vikas Bagaria, Founder of Pee Safe

Launched in 2017, Pee Safe under the umbrella of Redcliffe Hygiene Private Limited started offering products for feminine hygiene and intimate wellness. Specifically...