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ABBY Awards 2026: Leo India won as Creative Agency of the Year; PepsiCo India as Client of the Year

ABBY Awards 2026: Leo India won as Creative Agency of the Year; PepsiCo India as Client of the Year

For years, the Indian advertising industry has lived inside two parallel realities. One is glamorous, loud and algorithm-friendly, and the other one is quieter. ABBY...

Sting Brings Its New “Energy Ka Bas Ek King” Proposition With Lakshya

TLDR: Sting, PepsiCo India’s energy drink brand, has launched a new high-voltage advertising campaign featuring actor Lakshya. The campaign, titled “Energy...

Your Favourite Oreo Now Has A New Toffee Crunch Twist

TLDR: Oreo has launched a new permanent flavor, ‘Oreo Toffee Crunch,’ in India, combining classic Oreo crunch with a rich toffee-flavored crème. This marks...

Schneider Electric India Onboards LEO India and Launches ‘Bring Home the Smart’ Campaign

TLDR: Schneider Electric India has appointed LEO India as its creative partner and launched the ‘Bring Home the Smart’ campaign. The campaign promotes...

Sebamed Captures Baby’s Journey From The Womb To The World In Powerful New Campaign

TLDR: Sebamed has launched a powerful new advertising campaign for its Baby Sebamed range, created by Leo India. The campaign uniquely depicts a baby’s journey...