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Marico Awards its Integrated Media Mandate to Omnicom Media Group’s PHD India

TLDR: Marico Limited has appointed Omnicom Media Group’s PHD India as its Agency of Record for its integrated media mandate, following a multi-agency pitch. PHD India...

Amazon Ads and ETBrandEquity Launch ‘FunnelEdge’

TLDR: Amazon Ads and ETBrandEquity have launched ‘FunnelEdge,’ an always-on thought leadership platform dedicated to advancing full-funnel advertising...

Chandrasekar Radhakrishnan joins Amara Raja Energy & Mobility as Chief Business Officer – Automotive (Domestic & SAARC)

TLDR: Chandrasekar Radhakrishnan has been appointed as Chief Business Officer – Automotive (Domestic & SAARC) at Amara Raja Energy & Mobility, where he...

G Square Appoints Vimesh P as CMO to Lead Next Phase of Growth

TLDR: G Square, a leading real estate developer, has appointed Vimesh P as its new Chief Marketing Officer (CMO) to drive strategic growth, strengthen brand positioning,...

VIVEK BHARGAVA, Co-Founder, ProfitWheel

Consumr.ai Unveils TwinSights Festive Report 2025: Decoding India’s Festive Shopper Through AI Twins

TLDR: Consumr.ai has launched its TwinSights Festive Report 2025, leveraging proprietary AI Twins to decode Indian festive shopper behavior and purchase intent weeks...

Lacto Calamine, Social Beat, And Influencer.in Pioneer Micro Web Series

TLDR: Lacto Calamine, in partnership with Social Beat and Influencer.in, successfully launched an innovative micro web series campaign targeting Gen Z, achieving over 10...

Snehita Chakravorty Joins KFC India As Marketing Manager – Dine-In Business

TLDR: Snehita Chakravorty has joined KFC India (Yum! Brands) as Marketing Manager – Dine-in Business, where she will lead strategic initiatives to enhance the...

Meta Launches CMO Alex Schultz’s New Book ‘Click Here: The Art and Science of Digital Marketing and Advertising’

TLDR: Meta’s Chief Marketing Officer, Alex Schultz, has launched a new book titled ‘Click Here: The Art and Science of Digital Marketing and...

When Insurance Sounds Like Gibberish, Inka Insurance’s CEO Steps In To Decode It

TLDR: Inka Insurance has launched a new campaign where its CEO directly explains insurance policies to customers in plain English, aiming to eliminate jargon and foster...

Shambhavi Mishra Appointed Head of Marketing, Gourmet Investments Pvt. Ltd.

TLDR: Shambhavi Mishra has been elevated to Head of Marketing at Gourmet Investments Pvt. Ltd., where she will now lead marketing for the company’s entire...