Tag: Advertising Agency, appointment, Atrayee Chakraborty, Leadership, media strategy, MudraMax, strategic planning, SVP Strategy
Mudramax Appoints Atrayee Chakraborty As SVP – Strategy
TLDR: Mudramax has appointed Atrayee Chakraborty as Senior Vice President – Strategy, where she will focus on human-centric media strategies, bringing over 20...
LegaXy Signs Rising Bowling All-Rounder Harshit Rana to Its Stellar Talent Roster
TLDR: LegaXy, a leading Indian sports and media company, has signed rising cricket all-rounder Harshit Rana to its talent roster, managing his commercial partnerships,...
The Other Circle Deploys ‘Cavalry’ to End Reactive PR in Entertainment
TLDR: The Other Circle (TOC) has launched Cavalry Media, a new full-service entertainment division. Cavalry aims to provide strategic, data-driven PR for Bollywood, OTT,...
JioStar Entertainment Launches The Collective
TLDR: JioStar Entertainment has launched ‘The Collective,’ a new series bringing together marketing leaders to discuss the future of advertising in Indian...
Approach Entertainment Named Media Partner for Employee Wellbeing Conference 2025
TLDR: Approach Entertainment has been named the official Media Partner for the Employee Wellbeing Conference 2025, organized by IBEForuM in Riyadh, Saudi Arabia. The...
Dentsu India Launches Dentsu Podcast Network To Redefine Brand Storytelling
TLDR: Dentsu India has launched the Dentsu Podcast Network (DPN), a dedicated vertical to help brands connect with audiences through branded content and storytelling via...
GDi partners teams up with Publieze Media for their vision
TLDR: Publieze Media, a 360-degree branding and PR agency, has formed a long-term strategic partnership with GDi partners to enhance GDi’s media strategy and brand...
Berger Paints awards media account to dentsu X
Berger Paints, a leading paint company in India, has chosen dentsu X as its media agency. The multi-agency pitch resulted in dentsu X winning the account, which...
Sociowash renews digital mandate partnerships with multiple brands under the Viacom18 network
Sociowash, an Integrated Advertising Agency, has successfully renewed its digital mandate with Viacom18’s Youth, Music, and English Entertainment (YME) cluster. They...
IdeateLabs catches the digital marketing mandate for White Oak Capital Management
IdeateLabs, India’s leading independent full-service marketing company, has won the digital marketing mandate for White Oak Capital Management, investment...
