UTI Mutual Fund launches Facebook Messenger Chatbot
UTI Mutual Fund (UTI MF) has launched the Chatbot, which is accessible exclusively through the Facebook Messenger platform via the UTI Mutual Fund Facebook page. Using the UTI Chatbot, existing UTI MF investors can easily invest into UTI schemes. The UTI Chatbot is also capable of answering basic MF related queries, automatically.
This is UTI’s first attempt to leverage Machine Learning technology for helping its customers invest seamlessly through their preferred digital platform. UTI will work on improving the capabilities of this platform and cater to different investor segments in future.
Speaking at this occasion Mr. Leo Puri, Managing Director, UTI AMC said that “We are committed to leveraging technology to make life easier for investors. Whether it is through the new website, the two new mobile apps (i.e UTI MF app and UTI Buddy app) or the UTI Chatbot, these assets come together to enable and encourage digital investments”