United Sisters Foundation supported by COLORS Pinkathon Mumbai 2017
United Sisters Foundation supported by COLORS Pinkathon Mumbai 2017 – inspiring partners Bajaj Electricals Ltd. organised “The Fearless Midnight Run-A 5 kms Run with Milind Soman” at the Asiatic Library, Horniman Circle, Mumbai. Over one hundred and fifty women participated in the fearless midnight run to prove their solidarity and showcase their ‘fearless’ nature by running together at midnight. This was their way of reclaiming their space and owning the roads. The run demonstrated passion for a healthy lifestyle, love for freedom and respect towards one’s body. Rajendra Chauhan, ACP, Mumbai Police flagged off the run at the stroke of midnight.
Milind Soman, Super Model, Actor, and the Creator of Pinkathon said “We have organised the Fearless Midnight 5 kms run for the first time in Mumbai. I am delighted with the overwhelming response and support from Mumbai Police. Over 150 police were deployed to provide security and to ensure that the girls could run fearlessly. Ever since we have introduced this novel run for women, it has become the main highlight of Pinkathon. For too long women everywhere have been asked to conform to society’s narrow views of dos and don’ts, behaviour, dress and timing. Any woman seen out after a particular time is immediately judged and stereotyped. Sometimes they are punished. This happens in every village, every town, and every city. Women have an equal right to be where ever they want, at whatever time they choose to and however, they may choose to dress. FEARLESS is an endeavour to get women to make a strong statement about their right to reclaim spaces. Every woman who believes in herself, should celebrate that belief. FEARLESS is not a protest, it is a statement of fact, a call to solidarity. Women run, walk and celebrate themselves and reclaim the night in a strong statement of affirmation of who they are, and what they must do, to feel safe and secure. FEARLESS is the platform we have created for them to exercise this choice. It is important to be fearless but not careless.”
Rajendra Chauhan, ACP, Mumbai said “We would like to support all such initiatives which are positive and helps portray that Mumbai is a safe city. All of us; the citizens and police should come together to create a safe and secure environment for our women. We need to change the pre-conceived notions and mindset. Women are strong personalities and nothing should stop them from being where they want to be, wearing what they wish to wear and saying what needs to be said. It’s time for them to reclaim what is rightfully theirs; home and roads.”
COLORS Pinkathon – Empowering Indian Women, Inspiring Partners Bajaj Electricals India’s biggest women’s run is coming to Mumbai with its Sixth edition on Sunday, December 17, 2017 at R2 MMRDA Grounds, BKC. Online registration is open at www.pinkathon.in/mumbai
RUN FEARLESS and OWN THE ROAD! INSPIRE. EMPOWER. CHANGE.