Arjun Kanungo comes with a bang this festive season introducing his new fun and peppy track “Statue” along with popular Indian rapper Fotty Seven. The new party anthem from Sterling Reserve Music Project is perfect to set party vibes for your Christmas and New Year parties. This new song will make you get up and groove to its beat.
Inspired by the childhood game ‘Statue’, the upbeat and foot-tapping party track is composed by Arjun Kanungo and penned by Fotty Seven and given a modern twist!
Arjun meets a girl in the music video who has fun power to pause time and they play with this gift to create exciting moments of dance and joy. This Robbie Singh directed video has lively colourful themes adding vibrancy to the song which brings in a mood of enjoyment and celebration of life.
Arjun Kanungo shares his experience from childhood that he always loved the game ‘Statue’ and bringing that into a song rewinds his childhood memories. He counts his blessings as his audience has given him so much love and support in his journey and thus, he brings this track to which people can groove to the beats, as the year ends.
The popular rapper Fotty Seven while talking about the track said that this opportunity has been special to him as he could work with a multi-talented artist Arjun Kanungo and that they look forward to the new beginnings and celebrations of the new year with the Sterling Music Reserve Project launched party track.
Anupam Bokey, Chief Marketing Officer, Allied Blenders and Distillers Pvt. Ltd. said “The year-end party season is always a big one for our category and especially so for Sterling Reserve – a consumer favourite when it comes to any kind of celebration. To complement the same we have timed the release of, what we hope will become the anthem of this festive period! In tandem with our brand proposition of Chase the Next, we continue to push boundaries on Sterling Reserve Music Project to find new ways of exciting younger consumers and with Statue that effort finds expression in a great track and video.
Universal Music and EMI Music, India and South Asia Managing Director and CEO Devraj Sanyal said, I’m thrilled to have our project’s year-end song be the banger of the season featuring our very own Arjun Kanungo and the very talented & rad Ankit aka Fotty Seven. It’s a dancy, madly hooky and fully vibey track and quite apt for the season to uplift everyone’s mood after a spectacularly tough year. On behalf of everyone on team SRMP, I’m thrilled to share “Statue” with the world…”