Tag: advertising campaign, brand positioning, Consumer Promotion, Dhara, Digital Campaign, Edible Oil, Food, Guilt-free eating, Mann Ka Khao, Marketing Initiative, Mother Dairy, Mustard oil, TVC
Dhara Introduces “Mann Ka Khao” Campaign to Rediscover the Joy and Love of Food
MI NewsdeskOct 16, 2025
TLDR: Dhara, an edible oil brand from Mother Dairy, has launched its ‘Mann Ka Khao’ campaign to encourage consumers to rediscover the joy of eating their...
This Diwali Mother Dairy Introduces the Yummiest Pataka – ‘Pista Kulfi Pataka’ Ice Cream
MI NewsdeskOct 14, 2025
TLDR: Mother Dairy has launched a special limited-edition Pista Kulfi Pataka ice cream, shaped like a firecracker with nostalgic anar-inspired packaging, to add a sweet...
Mother Dairy Reinforces Mishti Doi as Bengal’s Favourite
MI NewsdeskSep 26, 2025
TLDR: Mother Dairy has launched a new vernacular advertising campaign, ‘Doi Chai Go, Doi Chai,’ featuring actor Abir Chatterjee, to reinforce Mishti...
Mother Dairy Partners With Red Chillies Entertainment
MI NewsdeskSep 24, 2025
TLDR: Mother Dairy has partnered with Red Chillies Entertainment for a strategic brand integration in Aryan Khan’s directorial debut web series, ‘The Ba***ds...
MOMS brings festive cheer to Lalbaugcha Raja with vibrant OOH Campaign for Mother Dairy
MediaInfolineSep 05, 2025
MOMS, an outdoor specialized unit of Madison World, partnered with Mother Dairy to celebrate the festive spirit of Ganeshotsav by executing a visually striking campaign...
MOMS rolls out Mother Dairy’s expansive OOH campaign in Lucknow & Varanasi
MediaInfolineJun 23, 2025
MOMS, the outdoor specialised unit of Madison World, has successfully rolled out a high-impact outdoor campaign for Mother Dairy, covering the key cities of Lucknow and...
Mother Dairy Rolls Out Metro Branding in Lucknow
MediaInfolineJun 18, 2025
Mother Dairy has unveiled a high-impact metro branding campaign in Lucknow, featuring a full external metro wrap along with internal panels branding. The campaign was...
Mother Dairy Unveils Mumbai-Centric Spin on ‘Maa Jaisi’ Campaign
MediaInfolineMay 16, 2025
In a heartwarming tribute to Mumbai’s nurturing spirit, Mother Dairy, India’s leading milk and milk products major, has rolled out a special adaptation of its iconic...
Mother Dairy Launches Rich and Creamy ‘Buffalo Milk’ for Consumers in Mumbai
MediaInfolineJun 24, 2024
Mother Dairy, India’s leading milk and milk products major, has today announced the launch of its Pure Buffalo Milk variant for consumers across Mumbai region. The...
Mother Dairy Celebrates the Universal Emotion of Care and Compassion
MediaInfolineApr 26, 2024
Celebrating the universal values of love, care, emotion and compassion embodied by mothers, India’s leading dairy brand Mother Dairy is all set to roll out its brand...


























