Tag: digital media, Google Playstore, Hinduja Global Solutions, Mobile, NXTDIGITAL, NXTPLAY, OTT aggregation platform, OTT content, Television
NXTDIGITAL Launches NXTPLAY, an OTT Aggregation Platform with Access to Over 300,000 Hours of Content
MI NewsdeskJun 30, 2023
Hinduja Global Solutions’ digital media division, NXTDIGITAL, has launched NXTPLAY, an OTT aggregation platform that provides customers with access to over...
OTT Content Consumption Patterns Differ Between Millennials and Gen Z
Team MIMay 25, 2023
As there is an increase in video content consumption across all generations in the past few years, Aburn Digital Solutions has developed a research on OTT consumption...
Sprite, the biggest contributor to Coca-Cola India’s growth, unveils a new campaign
Team MIAug 17, 2022
Sprite, India’s favourite lemon and lime-flavored beverage by Coca-Cola, has unveiled a new campaign to re-instate its positioning as the go-to refresher drink for a...
ShemarooMe and OTTplay ink partnership to make OTT content discovery a breeze for all user
Team MIJun 20, 2022
ShemarooMe, the OTT video streaming app of Shemaroo has inked partnership with OTTplay, an app that lets you watch 12 OTTs with a single subscription. The partnership...