Tag: Advertisements, ASCI, Education
ASCI releases guidelines for usage of Awards and Rankings in Advertisements
The Advertisement Standards Council of India (ASCI) has introduced guidelines (Appendix 1) for usage of Awards/Rankings in advertisements effective February 1, 2020. It...
ASCI urges consumers to take action against misleading advertisements on ‘World Consumer Rights Day’
‘World Consumer Rights Day’, originated in 1983, is an occasion to remind the world about the importance of observing and enforcing consumer rights. It is celebrated...
Times Network & AMFI rolls out ‘Jan Nivesh’ campaign
Times Network & Association of Mutual Funds in India (AMFI) commenced ‘Jan Nivesh’, a nationwide investor awareness campaign in Mumbai today. As part of the...
Pause the morning chaos, says GREY India in its new campaign
Britannia Rusk promises to be the saving grace of these chaotic mornings. With the launch of the new and improved Britannia Rusks, now known as Britannia Toastea, the...
Britannia NutriChoice launches a new Hollywood trailer-like digital film
Britannia NutriChoice has personified the romantic coming together of their two seemingly opposite ingredients – the smooth and silky Chocolate, who falls for the...
JOHNSON’S Baby listens to real mum stories from India
JOHNSON’S® celebrates 125 years of providing and enhancing baby care across the globe through its most-loved products. The brand dedicated this year to engaging with...
BBC TopGear India hosted the third edition of ‘Street Smart Street Safe’ campaign
BBC TopGear magazine hosted the 3rd edition of its road safety initiative ‘Street Smart Street Safe’. After garnering enormous success and positive response for the...
ASCI Upholds Complaints Against 182 Advertisements Out Of 243
In November 2017, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 182 advertisements. A total of 243 cases were brought to ASCI’s notice and Suo...
Suzuki Motorcycle India takes the quirky route to promote helmet-awareness
In a bid to promote safe-riding habits and encouraging two-wheeler riders to always wear a helmet while riding, Suzuki Motorcycles India Pvt Ltd. (SMIPL), a subsidiary...
ASCI Upholds Complaints Against 200 Advertisements Out Of 319
In October 2017, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 200advertisements. A total of 319 cases were brought to ASCI’s notice and Suo...
