Tag: brand loyalty, Consumer Insights, consumer perception, innovation, Market Success, Marketing, Mondelez, packaging, product design, Product Strategy, Sensory Science, Surf Excel
How Sensory Science Drives Market Success?
TLDR: A panel of experts discussed how sensory science, encompassing sight, sound, touch, taste, and smell, drives market success by profoundly impacting product...
57% prefer watching IPL on TV, 30% on mobile: Axis My India April CSI Survey
Axis My India, a leading consumer data intelligence company, released its latest findings of the India Consumer Sentiment Index (CSI), a monthly analysis of consumer...
