Home Posts tagged Dimpy Yadav
Tag: Dimpy Yadav, General Manager, Xaxis India
“We are the first ones to do a pilot campaign on audio which delivered conversions as an impact of making the ads conversational”: Dimpy Yadav, General Manager, Xaxis India
Choudhury RajeshwariAug 10, 2022
With its recent launch of a programmatic creative services solution, Xaxis Creative Studios (XCS), in India, Xaxis aims to help its clients capture the full power of...
Are brands now targeting in-game advertising more amid pandemic gaming boom?
Madhushree ChakrabartyAug 20, 2021
With the declining efficiency of television promotion and increased fragmentation of mass media, brands are now shifting towards better platforms for communicating with...